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Jacket Image For: 9781648431715

Six Constitutions Over Texas

William Chriss

  • Format: Hardback
  • ISBN: 9781648431715
  • Publication Date: Apr 2024
  • Availability: Not Yet Available - Pre-Order Now
Jacket Image For: 9781637422069

Protecting the Brand, Volume II

Peter Hlavnicka

  • Format: Paperback
  • ISBN: 9781637422069
  • Publication Date: Apr 2022
  • Availability: In Stock - Despatched Within 5 Working Days
Jacket Image For: 9781637422885

Protecting the Brand

Peter Hlavnicka

  • Format: Hardback
  • ISBN: 9781637422885
  • Publication Date: Apr 2022
  • Availability: In Stock - Despatched Within 5 Working Days
Jacket Image For: 9781637422878

Protecting the Brand

Peter Hlavnicka

  • Format: Hardback
  • ISBN: 9781637422878
  • Publication Date: Nov 2021
  • Availability: In Stock - Despatched Within 5 Working Days
Jacket Image For: 9781637421512

Protecting the Brand, Volume I

Peter Hlavnicka

Protecting the Brand, Volume I: Counterfeiting and Grey Markets is a handbook for law practitioners as well as business executives.It is a unique perspective of best practices in addressing issues around counterfeiting and grey markets - from a legal as well as a business point of view. The authors explore the threats posed by counterfeiting and grey markets to a variety of industries and illuminate what problems these may cause.

  • Format: Paperback
  • ISBN: 9781637421512
  • Publication Date: Nov 2021
  • Availability: In Stock - Despatched Within 5 Working Days
Jacket Image For: 9781680530254

Human Trafficking As A Brand Within The Framework of Human Rights

Tam Mai

  • Format: Hardback
  • ISBN: 9781680530254
  • Publication Date: Jun 2017
  • Availability: In Stock - Despatched Within 5-7 Working Days
Jacket Image For: 9781634604772

Branding Law

Ross David Petty

This book provides a comprehensive legal background needed for effective brand marketing including trademark law and important other legal areas. It can work as a supplement or primary text for any class or seminar dealing with the legal aspects of branding. First and foremost, brand marketers must develop legally protectable brand identifiers or elements such as the brand name and packaging that can both identify and to some degree position the brand in the minds of consumers. While much of this book examines legal issues associated with developing a new brand, the final chapter examines legal issues related to large successful brands.

  • Imprint: West Academic Publishing
  • Format: Paperback
  • ISBN: 9781634604772
  • Publication Date: Jun 2016
  • Availability: Temporarily out of stock: Usually despatched in 14-18 days